Reclaim your Drive, Purpose & Autheticity

Helping men break free from self doubt and lead with meaning, clarity and confidence.

You’ve ticked the boxes — career, family, house — but deep down something’s missing.
If you're tired of living on autopilot and want to feel truly alive again, you’re in the right place.

Hi, I’m Rob Brown — founder of Self Driven Man.
For 25 years I led high-performing sales teams, coaching hundreds of people toward success. But nothing prepared me for the wake-up call of a cancer diagnosis at 48.
That moment forced me to stop, reassess, and get brutally honest about what I really wanted in life.
I chose not to fight cancer… but to heal. Physically. Mentally. Emotionally.
The result?
A completely new way of living — more connected to who I really am, with a deeper sense of joy, satisfaction and purpose than I have ever experienced in the past.
Now I help other men do the same.